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POOLE September 17. 2024 — FOR IMMEDIATE RELEASE: Muc-Off, the global leaders in motorcycle and bicycle care, is thrilled to announce the launch of its new, larger, 30ml Ceramic Protection Kit in the United States.
Significantly reducing cleaning time and effort, as well as delivering unprecedented levels of protection for up to two years, this larger size variant of the Ceramic Protection Kit stands as Muc-Off’s top-tier protection offering. Specifically targeted at motorbikes, ATVs, and UTVs, the increased volume ensures coverage across larger surface areas - the kit can also be used to coat sections of cars and even boats.
The Ceramic Protection Kit is specially formulated using a hydrophobic chemically bonded defense system, which significantly lowers surface tension. This offers superior water and dirt repellency, along with robust protection against light scratches on all surfaces.
The Ceramic coating has been meticulously developed to serve multiple purposes: Its hydrophobic nature means reduced dirt adhesion, which significantly cuts down the time and effort involved with cleaning and maintaining vehicles. It also protects paint finishes by reducing micro scratches and minimizing paint fade due to UV rays, thereby enhancing the overall aesthetic and helping vehicles to retain their value.
As with all high-performance launches, Muc-Off has dedicated hundreds of hours to testing and development, including scratch resistance tests and accelerated wash testing to gauge surface endurance against a variety of cleaning solutions over time. In-house testing was complemented by extensive real-world testing on numerous Muc-Off/Club MX/FXR team bikes. The bikes saw a reduction in dirt adhesion, which reduced their weight, improving bike control and increasing overall speed. The results from this testing were critical in helping Muc-Off adapt and refine the formula to ensure maximum performance from the final product.
"At Muc-Off, innovation is in our DNA. We relentlessly pursue performance enhancements, and our Ceramic Protection Kit is a prime example of this effort. We’re excited for riders to experience the robust, long-lasting protection this innovative product delivers; it’s part of our ongoing commitment to bringing elite-level performance to every rider." Alex Trimnell, CEO at Muc-Off.
The 30ml Ceramic Protection Kit includes a 100ml Surface Preparation Spray, a 30ml Ceramic Coating, 2 x Microfiber Applicator Pads, and 4 x Luxury Microfiber Polishing Cloths. The coating is quick and easy to apply and is suitable for both gloss and matt finishes on various surfaces, including paintwork, carbon fiber, metal components, and vinyl.
In alignment with Muc-Off’s commitment to sustainability, the packaging of the 30ml Ceramic Protection Kit includes a cardboard outer box, a glass ceramic treatment bottle, and a PET clear frame preparation bottle, all of which are recyclable.
The 30ml Ceramic Protection Kit is priced at $100 and is available now in the United States from the Muc-Off global dealer network, selected e-retailers, and direct from www.muc-off.com.
PRESS CONTACT:
Steve Fearn, Communications Director.
T +44779 547 3002 E sf@muc-off.com
ABOUT MUC-OFF:
Back in 1991 Rex and Marilyn Trimnell got things started with X-Lite UK. After designing and manufacturing the world’s first twin crown bicycle fork, Rex created a perfectly pink spray to clean his kit. To cut a long story short, Rex’s cleaner was the best thing since sliced bread, and it wasn’t long before word got out and Muc-Off was born.
Fast-forward to now and Muc-Off is the go-to brand for top riders. And, in case you haven’t noticed, we do a bit more than our original pink cleaner these days.
See the full range at: www.muc-off.com
